My Blog

How to Blog for Authority

Tuesday, December 01, 2015

If you have been following my blog, you will know that since Penguin killed the charlatans, I have been keen to help my peeps build authority the right way - by providing information that is helpful and useful to your customers and other inquiring minds.  Depending on who you are and what you happen to be pondering at any given moment, you are likely to jump on the Google or Bing to get an answer to your question.  In fact, Google answers a question over a billion times a day.  And no surprise, Google wants to answer your question better than Bing so that you keep on using Google.  Read More

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